DESIGNER
Antonio Macchi Cassia
Antonio Macchi Cassia is a key Italian designer known for balancing creativity, technology, and production. After graduating as an engineer, he began his career in the 1960s, spending 25 years as an industrial design consultant for Olivetti. His philosophy is that design is a rigorous search for solutions that make the most of the present. His work focuses on creating quality and effective products for daily life. His awards include the **Smau Industrial Design Award** and the **Compasso d'Oro Career Award**, and his products are in the permanent collections of MoMA in New York and the Triennale di Milano.